Q Scores

Q Scoresbranding, website, print and electronic marketing

The recognized industry standard for measuring consumer appeal, Q Scores provide data on personalities, characters, licensed properties, programs, and brands. This information indentifies greater consumer involvement and helps clients make informed decisions with their advertising dollars. Along with branding and print materials, MZD created an interactive website and email marketing program to help the company maintain communication with its audiences as well as increase its client base.